metroCL, was an academic project developed between 2018-2019 where the Title project is exposed to opt for the degree of Bachelor of Design in Visual Communication at Universidad Metropolitana (UTEM), Chile. The project consisted of two parts, first, the development of a typographic system proposal for Metro de Santiago, secondly, a book where all the theoretical framework and research process to develop the proposal was exhibited

metroCL, a Type System for Wayfinding Metro de Santiago

In 2019-2020, artbureau.studio contact us to customize a discontinued Typeface for a new Brand for Pivovar Proud Brewery in Plzeň, Czech Republic. The design consisted in keeped and develop a grotesk style typeface, contributing a “raw” attraction ideally stetic for titles and all the graphics applications for the factory, such as Printed Material —testing notes and labels—, Website and Wayfinding System. 🍻

Proud_FJ Custom Typeface

Design, correct and systematize a icon proposal for the Servicio Electoral de Chile – SERVEL, for their program “Educando para la Participación”. The strategic objective of this plan was defined by the institution during the years 2018 and 2019, which consists of educating citizens about their political rights, the opportunity, the way to exercise them and the matter for the political development of the country, aimed at various social groups such as: First and Secondary School Students (Elementary & High School), Teachers, Journalists and Students of the same SERVEL programs.

«Educando para la participación» Icons | SERVEL

Nicole Fuentes -in charge of Ediciones Universidad Tecnológica Metropolitana- contacted me to design, produce two titles for a new edition for the "Cultura y Sociedad" Collection called "El Movimiento Universitario Chileno, Origen y desarrollo 2011-2018" written for Máximo Quitral as a Doctoral Thesis (PhD) from the National University of San Martín (UNSAM), Argentina. The second one called "Formas de lo Político en el Siglo XXI, claves para la comprensión del poder" by Francisco Tirado, Martín David de Moura & José Antonio Román, a compilation of articles where they expose specific ways in which, in this 21st century, the relations between States, global powers and humanity affect the practices of our daily life.

Design & Editorial Production | Ediciones UTEM

In collaboration with artbureau studio, we designed a typographic system for LAFORME | Bakery & Café, a small and thriving coffee shop in the Starý Bubeneč neighborhood of Prague, Czech Republic. We developed a Type System with 3 differentes styles, some Pictograms, bunch of Alternates glyphs and a TON of LOVE & FLAVORRRRRRRRRR 🤤

BAKED_FJ Custom Typeface

In 2019-2020, this assignment was raised within the moment of more visibility and work flow in Estudio Vicencio, linked in Seminars, Innovation and Strategic Design Talks that bring together many companies and design studios in Chile. The main objective was to give it a new look, to have more presence in the aforementioned spaces, providing high aesthetic value to the logo, and the way to exhibit the work of Estudio Vicencio.

Brand Identity | Estudio Vicencio

«A typography for the Political Constitution of Chile», was the message we agreed on together Estudio Bercz for licensing, customize and developed an typefamily extesion «Platz Groteske FJ» how part as of a new communicational proposal and design system for Communications Department of Convención Constitucional de Chile (english: Constitutional Convention), the Convención Constitucional is the constituent body of the Republic of Chile in charge of drafting a new Political Constitution of the Republic after the approval of the national plebiscite held in October 2020.

Convención_FJ Custom Typeface

In 2022-2023, our first collaboration with Meat Studio, a multi-award winning design studio in Beijing and Toronto. We designed and refined the logo for the "LOVE LETTERS" project of the curatorial collective of "Department of Love (DEPT. OF LOVE) running by Olivia Aherne, Paulina Ascencio Fuentes, Celina Basra and Anaïs Castro. We designed, produced a typography for the projects headlines. This project is the first foray into typography advice, consultancy and design called Think+Type. 

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